Careers
The internet has broadened the market for jobs. This is the democratization of the media.
A background in journalism can lead to well-paying, in-demand jobs. But it is also a passion and calling to pursue the truth.
The journalism degree prepares students for university-level studies in journalism and leads to entry-level employment and careers in print, broadcast, and online news media. Career positions may include writers, reporters, copy editors, photographers, videographers, pod-casters, and designers for online media, broadcast stations, newspapers, newsletters, magazines, or businesses and organizations with websites. Other careers that rely on good writing and communication skills include filmmaking, website design, advertising, public relations, politics, corporate marketing, nonprofit fundraising and outreach, and more.
“Don’t be afraid to let life kick you around a little bit. The world is rough, but in the end, it’ll make you a better writer and a better person if you accept that now.”
-A.V. Eichenbaum
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Editors
Read copy or proof to detect and correct errors in spelling, punctuation, and syntax. Verify facts, dates, and statistics, using standard reference sources. Read, evaluate and edit manuscripts or other materials submitted for publication, and confer with authors regarding changes in content, style or organization, or publication. Develop story or content ideas, considering reader or audience appeal. Prepare, rewrite and edit copy to improve readability, or supervise others who do this work.
Average salary $71,286
Advertising
Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies. Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications. Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised. Coordinate with the media to disseminate advertising.
Average Salary - $148,124
Reporter
Write commentaries, columns, or scripts, using computers. Coordinate and serve as an anchor on news broadcast programs. Examine news items of local, national, and international significance to determine topics to address, or obtain assignments from editorial staff members. Analyze and interpret news and information received from various sources to broadcast the information. Receive assignments or evaluate leads or tips to develop story ideas.
Average Salary - $54,583
Public Relations
Respond to requests for information from the media or designate an appropriate spokesperson or information source. Write press releases or other media communications to promote clients. Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility. Post and update content on the company's Web site and social media outlets. Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.
Average Salary - $79,406
Ready to Learn More?
Contact Alexandria Bordas at albordas@cabrillo.edu